Join us March 13th as Rob Koplowitz from Forrester Research reviews the developing Web 2.0 strategy and defines some policies and standards. He will also talk about the consolidation of wikis and Web 2.0 technologies in regards to consolidating the data to better harness the knowledge. He will cover the state of enterprise Web 2.0 markets and trends. He will share use-case examples of wikis and will cover some ROI metrics as well as discuss innovative licensing and distribution models (i.e. SaaS model) and extranet advantages. Koplowitz will talk about the integration between wikis, with other enterprise IT systems, i.e. SharePoint. Finally, Koplowitz will touch on risk management, mitigation, policy control and security implications.

Jeff Brainard from Socialtext will give a brief overview of Socialtext and provide some key unique differentiators. He will also share about some customer use-cases and touch on some tips-n-tricks to a successful wiki adoption.

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Join us and get a real-world look at successful ways to collaborate and accelerate team communication. Presenters will take questions from the audience during a brief Q&A session following the live presentation.

Did you know these Forrester stats?

"The gulf between individual productivity tools and formal tools like Web content management has been filled by wiki vendors like Socialtext ..."

"Businesses have bought into the value of Web 2.0, and over the next 12 months, nearly half the businesses out there will investigate at least one Web 2.0 tool."

"Nearly 25% of organizations say that implementing Web 2.0 technology is a priority for 2008."




Rob Koplowitz

Principal Analyst
Forrester Research
As a principal analyst, Rob leads Forrester’s research in the areas content infrastructure, instant messaging, social computing in the enterprise usage as well as the emerging trend of using Microsoft Office as a front-end for line of business information and processes. Rob delivers strategic guidance, helping enterprises define strategies around these technologies. His current research focuses on the affects of Web 2.0 on enterprise computing. Rob comes to Forrester with many years of experience in enterprise software consulting, product marketing, product management, and strategy.


Jeff Brainard

Director, Product Marketing
Socialtext
With over ten years experience, Jeff Brainard is an industry expert on messaging, collaboration and related security technologies. Brainard is Director of Marketing at Socialtext, the leader in enterprise wikis, where he manages the company's outbound product marketing and lead-generation activities. Previously, Brainard worked in senior sales and marketing management roles at Reconnex, Mirapoint, AirFlash/Webraska and Sun Microsystems.